Measuring Up

Why do I blog? It’s a question I ask myself at least once a week. Sometimes, I don’t even need to think about it; the answer is right there, on the screen in front of me – I enjoy having a creative outlet that I am completely in control of. The Daydreamer has been a… View Post

Solid Foundations

A few months ago I was approached by a start-up website with a strong focus on luxurious, minimalistic style. The idea behind this site was to collaborate with other brands to generate online sales and, in particular, achieve an increased following on Instagram in order to gain recognition as an influential and popular brand. Not… View Post

My City, My Style

I do love a style competition and Karen Millen is running a great one just now: My City, My Style. You basically take a photograph of yourself wearing your favourite Karen Millen clothes in your city, and share it with Karen Millen on Twitter (@karenmillen) and Instagram (@karen_millen) to win a Karen Millen leather jacket!… View Post